Hate on social media is a growing problem, and one that’s being largely ignored by the industry. Even brands that claim to support diversity are alarmingly quiet on the issue of online hate. We want to help brands publicly stand up against hate, instead of simply deleting or hiding it, because sweeping the problem under the carpet does not make the problem go away, especially for the communities that are being attacked.
Download our 'Braving the Backlash' report to discover why all brands need an anti-hate policy, how to create one, and where to display it. The report also introduces our new ‘Three Rs Model’ to help brands and community managers successfully categorise and respond to hate speech online.
Braving the Backlash